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Our Story

Beauty and Self-Care Developed With Menopause In Mind

Specifically For You

Thoughtfully Made For People Not In Their 20s

No two individuals experience menopause the same way and—let’s face it—most beauty brands focus on developing products for people in their 20s or 30s. So, we set out to create a brand and products specifically developed to meet the needs of the many varied experiences, phases and feelings associated with this State Of flux. After all, changing hormones means changing skin and your changing skin deserves to be catered to, too.

Our Collective is Our Core

Co-Created With People Like You

You may have heard us namedrop the “Collective” a few times. That’s what we lovingly call our community of over one hundred people who have worked alongside us to share their views and feelings about their bodies, hot flashes, hormonal changes and mood swings associated with pre, peri and post menopausal bodies. These candid conversations have informed and shaped everything from our product categories to formulations, packaging and beyond.

Made Responsibly

With 0% Of The Bad Stuff

The health and safety of our customers is our top priority, that’s why all State Of products are vegan, cruelty-free and Leaping Bunny certified. All of our ingredients are ethically and sustainably sourced and free of parabens, sulfates, phthalates, ethanolamines, formaldehyde, talc, mineral or petroleum oils, triclosan, synthetic fragrances and dyes.

Environmentally Minded

Responsibility Doesn’t Stop At What’s Inside

In a perfect world, we’d love to just sell you the good stuff inside each bottle—but, well, that’d get pretty messy— instead, all of our packaging has been thoughtfully designed with all primary components being curbside recyclable. Just be sure to remove any pumps from your bottles and rinse before tossing in your bin, as pumps are made from mixed plastics and are not recyclable at this time. (We know, we’re working on it!)

The North American Menopause Society

We Donate 1% of Profits to NAMS

Founded in 1989, The North American Menopause Society (NAMS) is North America's leading nonprofit organization dedicated to promoting the health and quality of life of all women during midlife and beyond through an understanding of menopause and healthy aging. 1% of all State Of profits are donated to further the mission and work of NAMS.

Visit their site to learn more.

Explore our product offering

STATE OF

Cool

Menopause gets hot. These products can help cool it down.

EXPLORE
STATE OF

Relief

Body aches and fatigue are real. Formulations to relieve the tension.

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STATE OF

Moist

Best-in-class hydration that won’t weigh you down.

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STATE OF

Repair

Restorative care for your skin, hair and nails.

EXPLORE

About arfa

arfa is a digital-first consumer products company focused on the personal care space. We create new brands and products with the very people we are seeking to serve. Everything from our name to the types of products we sell are inspired by and created with the people who will use them.

LEARN MORE ABOUT ARFA

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